For over a decade, Clear American has been providing America with a crisp, refreshing alternative to traditional bottled waters and sodas. Our flavored sparkling waters offer the fizz and excitement of soda with none of the calories, sugars, or artificial ingredients. With a wide range of natural flavors to choose from, we have a sparkling water to quench any thirst.
A crystal clear beginning
The Clear American story begins in 2001, when parent company Walmart decided to develop a new kind of bottled water. Up until then, most bottled water brands in the US were imported from Europe – think Perrier or Evian. Walmart wanted to create an affordable, American-made alternative.
After extensive research and development, the first bottles of Clear American hit Walmart shelves in 2004. Made using Walmart’s rigorous quality standards and proprietary filtration methods, Clear American was crystal clear bottled water with a light, clean taste.
The launch was a huge success. Customers loved having a quality bottle of water at a great value. And they especially appreciated supporting an American-made brand.
Finding our flavors
Buoyed by the positive response to their new bottled water, Walmart began experimenting with flavored variations. They wanted to keep the same pure, smooth taste of Clear American while adding a touch of flavor.
After testing dozens of formulas, they settled on six refreshing flavors: Black Cherry, Fuji Apple, Strawberry, Peach, Lemon Lime, and Orange. Launched in 2007, the new flavored sparkling waters were fizzy, flavorful, and free of calories, sodium, sugar, and artificial sweeteners.
Customers quickly took to the flavored sparkling waters. The carbonation gave them the satisfaction of soda, while the fruit flavors provided a natural sweetness. And unlike many competing brands, the flavors were subtle enough to complement a meal instead of overpowering it.
The black cherry quickly became a top seller with its deep, jammy flavor. Zesty lemon lime also earned plenty of fans. But all six flavors developed loyal followings of their own.
Growing the family
Since those first six flavors, the Clear American line has continued to expand. Over the years, we’ve introduced new fruit flavors like pineapple, mango, raspberry, and key lime. For an extra caffeine kick, try our crisp sparkling water infused with green tea.
We’ve also launched flavors inspired by classic soda brands. Clear American Mountain Blast offers the berry zing of your favorite mountain dew soda with zero sugar. Clear American Ginger Ale provides the zip of ginger beer without the calories.
Most recently, we unveiled a line of sparkling waters spotlighting trendy new flavors. Clear American Cucumber Melon combines the cool of cucumber with sweet melon. Clear American Coconut evokes tropical beaches with its creamy, coconut essence. And Clear American Dragonfruit blends the flavors of kiwi and pear for an exotic fruit experience.
No matter your taste preference, the Clear American family has a flavored sparkling water to satisfy it. We now offer over a dozen refreshing options while remaining committed to our founding principles – high quality, great value, and an American-made product.
A better bubbly
From the beginning, the Clear American mission has been simple: provide a healthier, more refreshing alternative to traditional bottled beverages. Our sparkling waters contain:
- Zero calories – No need to worry about empty calories or carbs. Enjoy the fizz without the guilt!
- Zero sodium – Most sodas pack on the salt. Our waters allow you to hydrate without bloating.
- Zero sugar – No high fructose corn syrup or artificial sweeteners. Just clean, natural flavors.
- Zero artificial ingredients – All flavors and essences in our waters are derived naturally from real fruits and plants.
We also adhere to strict quality standards in our bottling facilities. Our multi-stage filtration process ensures each bottle of Clear American Sparkling Water® is crisp, clean, and free of impurities.
While some sparkling water brands narcissistically name themselves after exotic European locales, Clear American is proudly made in America. Our waters originate from protected municipal sources across the country – from Washington to Maine.
So when you choose Clear American, you’re not only choosing a healthier beverage – you’re supporting American jobs and the American economy.
Part of a balanced lifestyle
With our growing product line, Clear American aims to provide the right sparkling water for any occasion. Keeping some at home, the office, or on the go makes maintaining proper hydration effortless. The variety of flavors allows you to mix things up and prevent taste bud boredom.
The portability of Clear American makes it an ideal companion for an active lifestyle. The 12oz slim cans slip neatly into bike cages or gym bags. The BPA-free plastic bottles are perfect for hikes or sporting events. Staying hydrated has never been easier.
Many of our longtime fans use Clear American as an alcohol substitute when seeking a refreshing, guilt-free drink. The fizzy bite makes it a satisfying stand-in for beer, wine, or cocktails – without the next-day regrets.
Clear American can also be a healthy choice for families. Parents love having a fruity beverage they can serve to kids without worrying about excessive sugars or additives. And the exciting bubbles make our waters just as fun for youngsters as soda, without the drawbacks.
Sparkling water is endlessly versatile. It can be sipped by itself for a light, calorie-free refreshment. Or it can be used as a mixer to add some fizz to cocktails, mocktails, juices, and other drinks. However you choose to enjoy it, Clear American provides the perfect backdrop to enhance your beverage experience.
Doing good for America
As an American company, Clear American believes in giving back to the communities and environment that allow us to thrive. We promote corporate responsibility through a number of initiatives:
- We partner with conservation groups like The Nature Conservancy to protect essential water sources across America. Preserving these natural resources is vital to the future of our business.
- Our production facilities aim for high standards in sustainability. We’ve made significant reductions in plastics, energy use, and waste over the years. And we offset all carbon emissions related to our operations.
- Our bottling plants provide over 500 American manufacturing jobs. We offer employees competitive wages, robust benefits packages, and numerous opportunities for growth. Our people are our greatest asset.
- We’ve established an annual Clear American Clean Water Fund which provides grants to projects focused on clean water access and infrastructure improvement. Ensuring all Americans have potable water is a cause we’re passionate about.
- To increase recycling, we’ve implemented a bottle return program offering discounts and other incentives to consumers who return Clear American bottles for reuse. This helps prevent plastic waste and reduces our environmental impact.
- We proudly donate products to disaster relief organizations, military members, hospitals, schools, and other noble institutions. Hydrating our everyday heroes is the least we can do to thank them.
At Clear American, social awareness goes hand-in-hand with delivering a refreshing, healthier beverage. We’ll continue striving to build a better America in everything we do.
What’s next for Clear American
After 15 years of steady growth, the future remains bright for the Clear American brand. As consumer preferences evolve, we’ll continue innovating with new flavors, packaging formats, and variations on our classic sparkling waters.
We also see significant room for growth by expanding our retail partnerships. While Walmart will always be our original home, we’re excited to bring Clear American to new outlets like grocery chains, convenience stores, restaurants, and more. Reaching new customers through diverse channels is a top priority.
No matter how much we grow, Clear American will stay true to the values that have made us America’s favorite sparkling water:
- Quality – We’ll never compromise on the purity, safety, and taste of our waters. Our filtration process and natural ingredients are essential.
- Value – Providing affordable, refreshing beverages to the everyday American will always guide our decision making. We believe top-notch taste shouldn’t break the bank.
- American-made – We take tremendous pride in being a homegrown brand that stimulates the US economy. And we’ll continue partnering with American suppliers, bottlers, distributors, and retailers.
- Corporate Responsibility – Caring for our environment and communities will remain central to our identity. We’ll keep pushing forward on sustainability, philanthropy, and other social initiatives.
- Customer Satisfaction – The smiles on our fans’ faces when they crack open a Clear American are our biggest motivation. We’ll continue earning your repeat business through quality, taste, and service.
After more than a decade of growth, our passion for crafting the perfect sparkling water is only matched by our appreciation for the loyal customers who have joined us on this journey. We can’t wait to see what the next 15 years holds for Clear American – and to share it with you along the way. Refresh on!